• Sun. May 26th, 2024

5 Must-Have Digital Marketing Tactics You Need to Try

Digital Marketing Agency Auckland

Many companies now realise that Digital Marketing Auckland is essential to building their brand. Implementing all these tactics can be daunting, but it’s important for your business to become more competitive in the world of online marketing.

To help you get started, we’ve compiled this list of must-have digital marketing tactics for 2022!

#1 Harness the power of interactive content

Interactive content is a form of digital marketing that provides users with the ability to interact with your brand on their own terms. 

By engaging your audience through interactive features, you can create more personal relationships and better align them with your business goals.

In this way, it’s similar to lead generation campaigns in that it helps you build loyalty among consumers who might otherwise be less inclined towards buying from you because they don’t feel like they know who you are yet—and having an actual human being respond directly to a product/service helps establish trust in those unfamiliar waters!

#2 Write evergreen blogs

Evergreen content is always relevant and useful for your readers so that you can use it year after year.

There are many ways to find evergreen content. One way is to look at the most popular topics on Google Trends (a tool used by researchers and analysts). 

If you see a keyword or topic that interests you, research it further and produce an article about it! You’ll be able to generate interest in your products through this method because people will want more information about their favourite subjects over time.

Digital Marketing Agency Auckland

#3 Focus on referrals

Referral marketing is a great way to build your business and get new customers. When you refer someone, they become an affiliate of yours, which means that when they purchase from your company, it counts as one sale for you. 

Plus, referrals are always good press! If someone refers someone else (or sees someone else referring their friends), then everyone wins: You get more leads; the person who referred them gets even more attention, and both parties feel like they’ve done something nice for the world around them—and maybe even made some extra cash along the way!

#4 Video Content

Video content is a great way to engage your audience and increase conversions and brand awareness. When you create relevant video content to your audience, they’re more likely to watch it than read text-based articles or blog posts.

Video content can also help you increase conversions by providing information in an engaging format that people want to consume on their mobile devices. 

This means that video marketing has been proven effective at increasing brand loyalty among customers who like what they see!

#5 Get in on native advertising

Native advertising is a form of digital marketing that’s not disruptive to users. It follows the same rules as other forms of advertising, but it doesn’t interrupt or interfere with the user experience.

When you’re using native advertising in your business, you want to make sure it promotes your brand and values while also giving people more information about your products and services. 

This will help build trust between you and your customers when they see relevant ads—and it can lead them down the path toward becoming loyal fans of yours!


We’ve covered a lot of subjects here, but the most important thing to remember is that you shouldn’t be afraid to try new things. By experimenting with different strategies and tactics, you can find out what works and what doesn’t in just a few weeks or months. The only way to get better at Digital Marketing Auckland is by learning from your mistakes, so don’t be afraid to take risks!